Wednesday, November 23, 2011

Link Building for Targeted Website Traffic

By Ken Sturridge


Organic search engine traffic is typically said to be the holy grail of traffic sources. It is free, abundant (depending on your niche), and Net users around the globe use search engines. However, as any seasoned website owner can confirm, search engines can be as fickle as a teenage girl. One day you are number 1 and the search engines love you. The following day your internet site has been casually pushed to page 47. No reason or "Dear John" letter. In order to balance out these inescapable downgrades, it is as important for site owners to excel at the art of link building.

Link building is defined as locating other related sites in your niche, and either exchanging links with them, or having them link to you. The latter of the two - one way links - are believed to be the most ideal option among link building execs. Getting links from other sites essentially gives you highly targeted traffic. And in numerous cases, links from other sites can last for all time. Due to that aspect, it is important to incorporate this tactic into your overall internet promoting plan.

The following are some of the suggestions to construct effective link building strategies.

Put some link bait on the hook. Link bait is selling language for - "create content which will completely, certainly force other site builders to link to you." It is sometimes an article or a post that's got a definite "WOW!" factor. What creates that "WOW!"? You can put together a massive list of useful resources for folks in your niche. Better go past the name of the site and the URL and include a comprehensive outline. Tell why you like the site, or how it is going to help your site visitors the most.

Purchase text links. This is the most frequently used link building plan. This is also one of the fastest ways to generate one way links without getting sweaty. There are plenty of directories focusing on matching text link buyers and sellers. These directories are good as you were find a number of sites to choose from in virtually any subject. And, you can read reviews from other text link consumers in your niche.

Get blog reviews. A straightforward way to build links to your blog is to get blog reviews. The tenet is basic. Someone reviews your blogs content - you get a link. Blog reviews are very good because someone is actually giving particular details about your website, instead of only 1 line of text (which is what you'll get with text links). If you perform a search for "blog reviews" you will find several sites offering the service. Depending on the site, you may or may not have to pay for the review.

As you can see, link building isn't hard. It does need time and commitment. But the payoff - increased carefully targeted traffic - makes it definitely worth the effort. However the entire link building process can now be automated using backlink builder software.




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